Hagen’s 2011Trade Exhibition

Over 300 retailers and their guests from Britain’s pet trade enjoyed a two-day mix of entertainment, networking and business at Hagen’s annual exhibition held at the Chesford Grange hotel, Kenilworth, on 4th and 5th of September.  

 

 

The theme for the event was, ‘Get Your Business Fit for 2012’. The slogan was backed up by stunning displays of Hagen’s extensive range of products including lots of new additions designed to attract business in the run up to Christmas. As usual there were exclusive bonus deals, only available to customers attending the exhibition.

 

After the business dealings of the day it was time for the Gala Dinner with entertainment from top comedian and Comic Relief founder Lenny Henry.  Hagen had promised to donate £5.00 to the charity for every attendee and after Lenny’s performance Hagen’s Managing Director Adrian Burgess presented him with a cheque for £1,500. 

 

Later, pop legends The Drifters took to the stage and soon had everyone on the dance floor dancing to chart-topping songs from the Motown era.

 

Hagen’s Marketing Manager Jackie Wilson said, “The event was an amazing success and great fun for everyone involved.  It’s sometimes good to mix business with pleasure and it’s always nice to meet so many of our customers.  Next September 2nd – 3rd we’ll be running a special event to celebrate our 30th year in the UK and we’re planning to make it a real extravaganza. It’s bound to be a sell out, so people should block out the dates in their diaries now.”

 

Further details of Hagen’s 30th Anniversary Extravaganza will be announced to the pet trade next year.