Leading birdcare brand Peckish will help your sales soar this autumn with its new collection featuring a natural seed mix, suet cake value pack, feeders and nestboxes.
It comes following a great year for the brand, which increased its sales by £2m1, bringing new consumers into the birdcare market with easy to use products, such as the brand’s best-selling ready to use feeder2, the Peckish Complete Easy Feeder.
The autumn 2016 collection includes:
- Natural Balance – with 100% natural ingredients and enriched with sunflower seeds, this wholesome 8 seed blend will attract a wide variety of birds. With a natural look and feel this is the perfect choice for bird lovers keen to work in harmony with nature. Available in a 12.75kg pack.
- Complete Suet Cakes 10-Pack – Due to consumer demand a new 10-pack version of our popular Peckish Complete Suet Cakes will be launched. Packed with 12 ingredients, high in energy and no mess, this treat is great value for volume users.
- Diamond Suet Cake Feeder – An attractive cage design ideal for serving our Peckish Complete Suet Cakes (see above). Featuring a flip top lid that provides protection against the elements, ideal for a wide variety of species.
- Click Top Feeders – Featuring a click top lid for easy fill and a clip release base for easy cleaning, these feeders are sturdy, durable and easy to use. This range offers great value and includes a seed, peanut and energy ball feeder.
- Squirrel Proof Lattice Feeders – A tough, yet decorative design that will deter even the strongest and smartest of squirrels! This lattice design is durable and effective, with a secure click top lid, making the feeders easy to use. An ideal accessory to attract vibrant birds to your garden. Two designs available for use with peanut or seeds.
- Small Bird Feeder (pictured above) – Unique and stylish, this feeder attracts small and colourful birds to the garden. Includes small entrance to a sheltered feeder that only the little birds can access, with wide easy open lid making it easy to fill and clean.
- Blue Tit Nest Box – An attractive addition for any garden, this pastel painted nest box is built using FSC® 100% certified wood specifically to help the blue tis breeding season. With easy to clean side openings and drainage holes to prevent a build-up of moisture.
- Robin Nest Box – For all robin lovers, this pastel painted nest box is a great way to help during the breeding season. With an open fronted entrance and built using FSC® 100% certified wood, this nest box features drainage holes to prevent a build-up of moisture.
Rachael Dickinson, Senior Brand Manager for Peckish said:“Our soaring retail sales are no accident. They are the result of a successful NPD strategy, coupled with consistent advertising support.
“We’re confident this latest collection of NPD will complement our existing best-sellers and grow the birdcare category even further, appealing to newcomers and seasoned users alike.”